Web.com Blog Redesign
Lead the creative effort for the Web.com blog redesign, complete with new universal navigation and updated functionality throughout. Built mobile-first at four responsive breakpoints. Project was completed using Figma, as well as custom and existing elements from our proprietary design system.
Services
Visual Design, UX, Art Direction, and Web
Clients
Web.com
Year
2023
Refreshed blog
As Web.com continued to grow, we needed to make information easily available. We were tasked with updating the content, structure, format, and navigation of the brands blog to improve performance and convert more visitors.
We worked cross-functionally with UX to establish he content flow and structure. We worked with SEO to provide key insights to the kind of copy is on each page. And finally, worked with DEV to bring this blog to life https://www.web.com/blog/.
Customer focused
Web.com Blog has been revamped to make it easier for our customers to what they need. Our blog is dedicated to providing the customer with a seamless browsing experience, helping them navigate the products and services with ease.
New, Refreshed Navigation
We looked at the navigation used within the blog. We divided up the blog based off the needs and journey of the customer.
Start = The important information needed for small business owners to get started
Grow = Helpful articles for small business owners to help them as they begin their journey
Manage = Articles for small business owners to help them manage their site and help to grow their small business
